Ugochi Ekwueme

Senior Program Associate

As a Senior Program Associate, Ugochi is a process guru and applies her operational skills to all aspects of her work at Reboot. She is responsible for managing business development at Reboot Africa’s office and coordinates the design, research, and implementation of key governance and media programs with a user-centered approach. 

Influential in the media and governance space in Nigeria, Ugochi has a background in business as well as in communications for social impact. She is known for her advocating for transparency in government contracting, particularly through her role in the implementation of Open Government Partnership (OGP) commitments in Nigeria. While working with the Public and Private Development Centre (PPDC), she was a lead writer and editor of Budeshi Waka, a documentary highlighting the state of contracts in the education and health sectors. Later, Ugochi was a creative lead at Homevida, an initiative which shines a light on Nigeria’s societal challenges using film; Ugochi expanded the Homevida programme to include new advocacy methods, including skits, for youth engagement. Ugochi has also written widely on good governance and the critical role of Nollywood narratives.

Ugochi holds a degree in Business Administration and serves on the board of Step Up Nigeria, a civil society organization focused on building bridges for improved governance in Nigeria. “Live and let live” is her motto.